Tuesday, December 01, 2009

Move me, dude

Just came across this talk by Dan Wieden on advertising, ideas and the future. Seems about a year old, but very interesting and straight from the heart - I especially like the part where he talks about passion. It's fashionable in our business (or any business I guess) to talk about passion for what we do, but sometimes the frequent parroting of the phrase reduces it to a cliche. I like his term for it . . .

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